Social Media Content Production for Food, Beverage, and Hospitality Brands
Social Media Content Production for Food, Beverage, and Hospitality Brands
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When I browse Instagram—usually out of professional curiosity— and I click on an ad that catches my eye, I instantly get targeted by 1000 similar brands and products looking for lookalikes (read more about this in my article The Food and Beverage Marketers Scarcity Mindset Breeds Scarcity of Results ) Ironically, even though I create ad campaigns and produce content for a living, I rarely buy things I don’t need. However, I continuously observe how these ads work in the wild so I can do a better job for my ow... czytaj dalej...
